What if the NFL paid teams based on performance?

Instead of NFL teams paying players based on their individual talent, imagine the NFL paying teams based on their performance. I briefly dissect what that might look like.

How to choose a company name

Some brief thoughts on how to go about choosing a company name (stemming from a conversation with my friend Michele, who also started her own business).

What the client really wants

While donating blood, the phlebotomist listened to what I said, and did what I asked. Unfortunately for me, that wasn’t what I really wanted. What people say and what they actually want are often 2 different things.